Coaching & Training

Cope Sales and Marketing can provide coaching and training across all aspects of the sales and marketing disciplines. More and more companies realise that investing in their people pays dividends across their business.


In order to understand the difference, it’s important to note that training is mostly directive – a trainer transfers knowledge and helps develop new skills. The effectiveness of the training will be dependent on two things – the competence of the trainer and the aptitude of the trainee.


On the other hand, coaching is driven by questions addressed to the person being coached who then explores the options to deliver the best outcome; the coach provides the guidance to help the coachee deliver results. Unlike training which can take place in groups, coaching can only be done on a one to one basis. Coaching can also be an excellent way of helping people apply what they have learned on a training course.

We can help you achieve your potential by identifying barriers to growth and providing tailored support that meets your needs including coaching, training as well as non-executive and interim director roles.

Cope Sales and Marketing run specific training courses as follows -:

  • Selling Skills
  • Negotiation Skills
  • Time Management

coaching and training funding opportunities

Members of our team are also accredited ‘GAINS’ coaches which enables us to gain funding for projects. ‘GAINS’ stands for ‘Gloucestershire’s Accelerated Impact Network Support’ scheme and is available to all SMEs. The opportunities to upskill staff within a subsidised scheme is proving very attractive to local Gloucestershire clients. So if you’re an SME (small medium enterprise) based in Gloucestershire then you could be eligible for some funding!

Please call us now for an informal discussion regarding all your Coaching & Training needs – 07557 477667 / 01453 886776
or email us at